GBTA Denver 2025

Industry: Corporate Travel / Transportation

At the Global Business Travel Association Conference, House of Etch partnered with a luxury car service brand to create an on-site personalization hub. Over 1,200 travel accessories were engraved in real time — from leather luggage tags to transport covers — turning a traditional trade show booth into a premium guest experience.

• 1,200+ luxury items personalized live
• 89% opt-in rate for follow-up offers
• 400% increase in social shares vs prior year
• 3x average foot traffic compared to neighboring booths

“Guests were engaged, impressed, and eager to share — we couldn’t have asked for more.”
– Marketing Director, Driving Service Brand

“One of the busiest booths I have seen this year.”
– SVP of GBTA, Americas

CellDeep (BHRT Launch)

Industry: Wellness / Healthcare

For the launch of their BHRT product line, CellDeep partnered with House of Etch to create a premium, personalized giveaway experience. Guests engraved their names onto branded vials and keepsake keychains at a wellness summit.

• 92% brand recall rate
• 650+ branded impressions generated on-site
• 4x post-event engagement compared to previous year

“The guests were wowed. It made our product feel premium and personalized which is exactly what it is.”
– Kerry M., CEO

“This was so cool, I have not seen anything laser engraved before.”
– Event Guest

Financial Services Client

Industry: Finance / Corporate Events

The client brought House of Etch to an executive leadership summit to provide live engraving on stainless steel tumblers for over 300 guests. Custom monograms, seamless flow, and premium presentation made the activation a focal point.

• 300+ custom-engraved units in 4 hours
• 100% client satisfaction
• 70% opt-in rate for follow-up investment education content

“I’ve never seen executives line up for anything — but they did for this.”
– Matt L., Managing Director

Luxury Automaker

Industry: Automotive / Global Brand Showcase

At a global luxury car brand experience, guests were invited to engrave their VIN number or initials onto brushed metal keychains. The activation aligned perfectly with the brand’s focus on craftsmanship, personalization, and prestige.

• 500+ luxury keychains engraved on-site
• 100% brand compliance
• 98% guest satisfaction rating

“This was more than an activation — it was an extension of our brand values.”
– Event Director

“Wow. Can you do this to all of my personal items?” Our answer: Just about anything.
– Client

JPM Fabrication

Industry: Industrial / Construction Expo

House of Etch was brought to a niche B2B fabrication trade show to engrave tools and utility tags with attendee names. It sparked longer booth conversations and significantly elevated lead quality.

• 200+ leads captured
• +38% increase in booth dwell time
• 100% tool compatibility with engraving

“We stood out from the noise — and converted more.”
– James M., CEO

International Airport

Industry: Travel / Transportation

A major international airport hosted House of Etch during its passenger appreciation week. Guests could engrave luxury leather luggage tags before boarding a first-of-its-kind experience at a travel terminal.

• 2,000+ tags engraved over 3 days
• +94% brand sentiment
• Real-time CRM opt-in via touchscreen kiosk

“It transformed the terminal into a luxury moment.”
– Airport Marketing Strategist

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From brand activations to executive summits, we specialize in high-touch, high-performance experiences.